A single patient retained or won back for a pharmacy can be worth thousands of dollars in revenue for the year, however, time is of the essence. How can pharmacies increase their customer touch-points in creative ways in order to increase patient loyalty given their time constraints?
Automated campaigns is how! It takes less than five minutes to record a message using your own voice. It takes less than 30 seconds to activate a campaign. And that's it! No need to schedule calls periodically -- the calls will automatically go out to the patients that qualify at any point in the future.
The Happy Birthday campaign will automatically schedule calls to your patients on their birthday, using a message that you record in your own voice. Patients absolutely love this personal touch and thoughtfulness on their special day, especially elderly patients who may not have very many people wishing them a happy birthday.
The First Fill campaign will automatically schedule calls to brand new patients after they fill for the very first time, using a message that you record in your own voice. Give them a warm "welcome and thank you", which will ensure they keep coming back for more!
The Slipping Away campaign will automatically schedule calls to patients that have filled a maintenance medication within 5 months, but haven't filled anything within 4 months, using a message that you record in your own voice. That 30 day window is the interval of time when a patient that is on the verge of slipping away... a nice call in the voice of their pharmacist will prevent them from being lost forever!
If you need some inspiration for your recorded messages, check out these scripts for outreach here!